Truecar is running into roadblocks

The innovative Internet startup is carving a new, lucrative niche in automotive retailing -- but not without some difficulty.

By Doron Levin, contributor

FORTUNE -- Truecar, the latest Internet startup to carve a niche in automotive retailing, is running into roadblocks as it tries to expand.

The Santa Monica, California-based company is scrambling to avoid a host of legal and public relations pitfalls so it can expand its car-buying service, which it claims MORE

Bain: A consulting firm too hot to handle? (Fortune, 1987)

Bain & Co. gets its hands ''deep in the trousers of client companies,'' says an executive who knows it well. Maybe too deep, the Guinness scandal suggests. By Nancy J. Perry with Susan Caminiti

Pity the billionaire: How the Right came back

Our Weekly Read column features Fortune staffers' and contributors' takes on recently published books about the business world and beyond. We've invited the entire Fortune family -- from our writers and editors to our photo editors and designers -- to weigh in on books of their choosing based on their individual tastes or curiosities. This week, writer-reporter Scott Cendrowski takes a look at Pity the Billionaire, Thomas Frank's latest liberal MORE

Fast food goes gluten-free

FORTUNE -- What started as a way to accommodate a rare food disease has blossomed into the latest food industry craze. Gluten is a protein that helps make wheat, barley, and other grains chewy. It also makes 0.05% of the population very sick. To address that, food producers started substituting corn, rice, and potatoes for wheat in bread and pasta. Last year $6.3 billion of such products were sold, up MORE

How to build a business magazine in China

A lot has changed in China in the 15 years since Fortune's China edition launched.

Interview by Stephanie Mehta, executive editor

FORTUNE -- Fortune China, a licensed edition of Fortune magazine that publishes in Chinese, recently celebrated its 15th anniversary. Tom Gorman, the magazine's chairman and editor-in-chief and the driving force behind it since its inception, answered some of our questions about the changes he has observed during this time. (See also MORE

From Cadillac, a small model with big ambition

GM's resurgent luxury brand finally has something it's needed for a long time: a posh, entry-level vehicle to fight Audi, BMW and Mercedes.

By Doron Levin, contributor

FORTUNE -- Cadillac's debut of the entry-level ATS sedan at a Detroit gala on Sunday night is the final component in a decade-long attempt to revive General Motors' luxury brand. The Detroit auto maker is bringing to market a full range of models that it MORE

Embattled Kodak enters the electronic age (Fortune, 1983)

Editor's note: Every Sunday, Fortune publishes a favorite story from our magazine archives. This week, as Eastman Kodak prepares for a possible bankruptcy filing, we look back as the company that Fortune called "the slow, deliberate master of the photographic industry" prepared for the fast-paced digital age.

The going was tough for Kodak, even then. This story provides a backgrounder on some of its most innovative technology, as well as the MORE

Build a better wine cellar

Start small by carefully selecting bottles under $30 that will appreciate as they age.

By Gregory Dal Piaz, Snooth

With the New Year upon us, we tend to be a resolute bunch. Many of our resolutions revolve around self-improvement, peace on earth and fitting into old jeans -- those same old unattainable things we like to devote several days of effort to each new year.

But several days of effort could pay off MORE

A leadership book from a real leader

Our Weekly Read column features Fortune staffers' and contributors' takes on recently published books about the business world and beyond. We've invited the entire Fortune family -- from our writers and editors to our photo editors and designers -- to weigh in on books of their choosing based on their individual tastes or curiosities. This week, senior editor-at-large Geoff Colvin reviews Taking People With You: The Only Way to Make Big Things Happen, a hands-on MORE

Will the Passat propel VW to No. 1?

With lofty goals to surpass GM and Toyota by 2018, Volkswagen needs to win over skeptical American car buyers. The new Passat is off to a good start.

By Doron Levin, contributor

FORTUNE -- American car buyers and the motoring press are giving a warm welcome to Volkswagen's new Passat midsize sedan, the German automaker's latest salvo in a campaign to pass General Motors and Toyota to achieve No. 1 sales status MORE